|
|
| Company Name |
activecubes
solutions |
| Founded in |
2007 |
| Headquartered in |
Bangalore |
| Company website/URL |
www.activecubes.com |
| Industry |
Consulting |
| Stage of the company |
Several customers or locations |
| Source of idea |
|
| Awards & honors |
Proud recipients of "Karnataka IT
export awards for being a star performing STPI Incubation
unit" |
|
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|
|
| Business
description |
|
Activecubes employs analytics to help firms globally to harness
the power of information to understand their customers much better,
understand the impact of their strategies, product performance
etc.
Business's globally have been collating data about their
markets, products, customers for a number of years. Today they are
hosts to huge databases ...> Read more..
|
|
Activecubes employs analytics to help firms globally to harness
the power of information to understand their customers much better,
understand the impact of their strategies, product performance
etc.
Business's globally have been collating data about their
markets, products, customers for a number of years. Today they are
hosts to huge databases of information which reveal a lot about
what works for them, what does not and what could happen in the
future. Activecubes employs the power of analytics to help
companies pull ahead of their competition.
Business of analytics is about ensuring right data is available
at right time and analysis of this data to gain intelligent
insights leading to informed decisions. This requires understanding
of business, modeling and technology capability.
|
|
| How does the
business make money? |
| Our customer network is gobal. We currently focus on Australia,
India and USA markets. We make money by helping our customers solve
the real business problems & help them improve business
performance using this power of analytics. Our services include
Consulting, data modeling, Business Intelligence Solutions. |
|
| Team
information |
Kiran Ventrapragada, Co-Founder & Head of Technology
Service, More than 11 years of experience of working with global
firms in the space of technology. He has worked across several
industries like retail, telecom, footware-apparel and government.
Kiran is a graduate in electrical engineering.
Prabhu K Gutta, Co-Founder and Director, 28 years of Industry
experience, was for 5 years Executive Director/Corporate advisory
member and an integral part of the phenomenal success of Matrix
Labs (now acquired by Mylan Laboratories USA). He has rich
experience across the spectrum managing IT, HR, Supplychain ,
Public Relations etc. Prabhu is a Commerce Graduate with a Post
Graduate in Computer Methods and Programming.
Anand Sam, Co-Founder and Head of Business Intelligence, Has more
than 13 years of experience of working with global firms in
technology services, which includes consulting, project/program
management and delivery management of various engagements in ERP,
Data Warehouse etc. Was instrumental in setting up the PeopleSoft
practice at Infosys and was responsible for the global delivery for
PeopleSoft projects. Anand is a graduate of engineering
specializing in Instrumentation and Control Engineering.
Ajay Pulpa Founder & Head of US Business, Ajay Pulpa has more
than 11 years of IT experience. Over the last decade, Ajay has
worked for IBM and PwCC helping Fortune 500 companies in a diverse
set of industries including Automotive, High Tech Computer
Manufacturing, Medical Equipment Manufacturing, Utilities, Oil and
Gas (up-stream and downstream), and Electronic Market Places. Ajay
has a Masters degree in Business Administration and a graduate
degree in accounting.
Anand GCP, Co-Founder & Head of Sales and Marketing, Prior to
handling Sales and Marketing at activecubes, Anand was with Infosys
Technologies Limited. He was an integral member of the Management
Leadership team for Enterprise Solutions and in his most recent
role, headed Marketing for the same group. He has a PGDM degree
from IIM-Bangalore and a Bachelor's degree in Electronics &
Communication from Mysore University.
Ramachandran Kallankara, Founder & Head Analytics, Ramachandran
Kallankara has over 21 years of cross-industry experience,
including 14 years of responsibility and experience in IT Delivery
operations and Strategy deployment at Infosys. He has managed
delivery teams of about 5000 people and has also established profit
center practices. He has a Post Graduate Diploma in Management, IIM
Bangalore, India (1991) and a Bachelors Degree in Technology, IIT
Madras, India (1985)
Joy Gupta, Advisor & consultant, Joy is a leader in the
analytics field and has an accomplished 25 year career straddling
two major industries - consumer packaged goods and healthcare. He
has held progressively important and senior management positions
with reputed multinational companies. He has published several
papers and presented at a number of industry conferences.
Timothy Rook, General Manager Sales Australia, Prior to commencing
with Activecubes Tim was based in The Netherlands working for a
pan-European media company in the print, online and mobile
advertising space Truvo (annual revenues around $550m). There, Tim
held roles as National Sales Manager, Director - Go To Market and
Strategy Manager. Prior to Europe Tim was based in Sydney for
Sensis, in his last role as State Sales Director where he held
accountability for $140M in annual revenue. Tim has 20 years of
sales and marketing experience gleaned from both the Australian and
European markets.
Ted Francisco IV, Vice President Sales, USA, Ted has 20 years of
experience in supply chain strategy & planning. Prior to
joining activecubes, in his most recent roles, Ted was a Principal
with the Global Strategy practice for a major Supply
Chain/Logistics consulting firm and a Senior Executive in the
Strategic Supply Chain Management Practice of a Big 5 consultancy.
He has a Bachelor of Arts from Emory University; he holds a M.B.A.
degree as well.
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|
Competition |
 |
|
| Competitors |
Marketics, MarketRx, Fractal |
| How different is your product or
service? It has... |
Substitutes that differ in
function |
| In what way is your product or
service different? |
service different? Solution to
business problems or improving business performance requires
ability to work across domain, modeling and technology. Activecubes
is one of the few firms which has end to end indepth capability.
Our solutions cover the entire spectrum of analytics, not just a
part of it. |
| In what way is your product or
service different? |
Solution to business problems or
improving business performance requires ability to work across
domain, modeling and technology. Activecubes is one of the few
firms which has end to end indepth capability. Our solutions cover
the entire spectrum of analytics, not just a part of it. < Back |
|
|
|
|
| By
The Numbers |
|
|
| |
2006 |
2007 |
| No. of employees |
Did not exist |
16-25 |
| No. of locations |
Did not exist |
2-5 |
| No. of customers |
Did not exist |
2-5 |
| Turnover |
Did not exist |
1-5 crore |
| Profits |
Did not exist |
preprofit |
|
| Primary source of
initial funding |
Personal
savings |
| Primary source of additional funding |
Family & friends |
| Raised institutional capital? |
No |
|
|
|
|
| Why is this
startup hot? |
|
Analytics is a super hot space in itself. This is easy to see,
in 1990's most firms heavily invested in ERPs. Early 2000, most
firms were almost there. They at least started having a well
organized mechanism of collating transaction data.
Pretty soon, industries started seeing unbelievable amounts of
data being collated on product, inventory, su...> Read more..
|
|
Analytics is a super hot space in itself. This is easy to see,
in 1990's most firms heavily invested in ERPs. Early 2000, most
firms were almost there. They at least started having a well
organized mechanism of collating transaction data.
Pretty soon, industries started seeing unbelievable amounts of
data being collated on product, inventory, supply chain, customer
buying behavior, sales, marketing etc. Though organizations were
putting Reporting systems in place to get view of data, its not
till recently companies have started understanding the power of
analyzing this data beyond reports.
Today and in the coming days, all organizations in all industry
segments will be looking at how best can I harvest my data, compare
with industry benchmarks, to give me a much deeper understanding of
all aspects of my business.
Organizations today want to study their data in-depth to gain
that insight required to stay ahead of competition. This is the age
of leveraging power of analytics.
What makes activecubes hot, besides being in analytics are 2 key
aspects :-
1. The key differentiator : often analytics firms worldwide are
focused on just the modeling of data and not quite able to put a
complete solution together. Activecubes' focus is to understand a
customer need and design a complete solution from the data
warehouse, to the modeling to consulting.
2. The team: Our leadership team has exceptional breadth of its
experience. We believe a great team is an essential foundation to a
successful venture.
|
|
| What keeps the
team awake at night? |
| Simply two aspects, converting prospects to customers and
delivering to promise ensuring customer delight |
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